
Duolingo Max integrates GPT-4 with the Roleplay feature (conversational practice with AI) and Explain My Answer (explaining why answers are right or wrong). It offers the most enjoyable and persistent way to learn a language through gamification.
Identify Learning Goals by Work Group
Determine the English skills to prioritize for each employee group (basic communication, negotiation, email writing).
Create a list of participating departments and specific learning goals for each group, for example, the sales department prioritizes negotiation dialogues.
Quickly survey the current proficiency level of employees to avoid assigning an overly easy or difficult learning path.
Register Max Accounts for Employees
Create Duolingo Max accounts for each employee participating in the program.
Upgrade the Super package to Max in the Settings > Subscription for each account, or purchase in bulk if the company has an enterprise package.
Group employees from the same department into one leaderboard (Friends Quest) to increase competitive motivation.
Assign Roleplay Exercises Based on Work Situations
Choose roleplay exercises that closely match the actual work situations of each department.
Go to the Roleplay section, select appropriate scenarios (e.g., booking a hotel, negotiating prices) and assign them as daily exercises.
Encourage employees to use the 'Explain Answers' feature immediately after any incorrect responses instead of skipping.
Monitor Streak and Engagement Levels
Supervise the consistency of employees' learning efforts through streak metrics and XP points.
View the weekly group leaderboard, noting employees who maintain their streak regularly.
Avoid penalizing employees who break their streak; instead, use small rewards to encourage habit maintenance.
Evaluate Progress Periodically
Check the practical communication ability after a learning phase to measure the program's effectiveness.
Organize a short English conversation session with employees after 4-6 weeks to assess real progress.
Compare with the initial baseline assessment to have a clear measurement of effectiveness.
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Pros
Cons
An English communication center for professionals wants students to practice more between class sessions.
Problem
Students only practice speaking English in 2 classes each week, which is not enough to improve real conversational responsiveness.
Solution
Assign roleplay exercises on Duolingo Max as mandatory homework, allowing students to practice situational dialogues with AI before class.
A trading company that has just expanded into the international market needs sales staff to confidently communicate in English with partners.
Problem
Employees do not have the time and budget to take formal English classes, while the job requires emailing and calling foreign clients.
Solution
Provide Duolingo Max accounts for the entire sales team, encouraging daily role-playing of negotiation scenarios and work exchanges.